Break-even formula
Uplift = commission ÷ (100 − commission). At 20% you need +25% revenue. At 40% — about +67%. At 50% — a double. If an agency will not discuss uplift and evidence — that is a signal.
Laurent · Tools
Commission is not a tax for nothing. It is a share of a number the agency is supposed to change. This calculator shows break-even uplift and what you keep at a given growth rate.
Break-even formula: commission ÷ (100 − commission). At 40% you need ~67% revenue growth to stay cash-neutral.
Uplift = commission ÷ (100 − commission). At 20% you need +25% revenue. At 40% — about +67%. At 50% — a double. If an agency will not discuss uplift and evidence — that is a signal.
At Laurent packages differ by scope: Chatting, Social Growth (privacy), Full Management. No separate “setup fee + commission for the same promise”. Ask in writing: shifts, who sends messages, which channels, what about production.
Even below break-even an agency can make sense if you are buying hours (nights, chat, posting). Also run the DIY chat cost calculator — “yourself on the phone” is often costlier than a % of larger revenue.
The minimum revenue growth after which you are not worse off in cash from the agency percentage. Formula: commission ÷ (100 − commission). At 40% you need ~67% growth. Laurent full-model share is 20% — see About.
Because 50% of weak revenue can be less than 20% of strong revenue if the agency actually drives traffic and chat. Run both scenarios here and in earnings calculator.
A hypothesis, not a dream: better chat, new channels, production. Compare with cases and Laurent Method. If uplift is fantasy, the calculator lies in the direction you want.
The agency commission calculator models your net after you choose the base. Separate the platform cut in the earnings calculator first, then model the agency.
Seat fee + high % “for a promise”, income guarantees, refusal to name the calculation base. Checklist — scam checklist, contracts — contracts guide.
Only if written. A package upgrade should not silently change the base. Ask in writing on the strategy call — How it works.
About (20%, 7th–10th) and briefly on model application. Packages with scope — all packages.
If break-even is realistic — pick a package and apply. If not — stay DIY or another scope; honesty beats signing anything.